Founded in 1872 Shiseido was the first line of cosmetics to introduce blusher and foundation of the natural colors of the face, since until that moment Japanese women used only the white color to make up.
From 1923 the company began to expand, opening several branches in the nation. Since 1957 Shiseido products began to be sold in Taiwan, and soon after in Singapore and Hong Kong. In 1962, trade moved to Hawaii, where Shiseido Cosmetics America was opened. Sales in Europe began in 1968 with the opening of a shop in Italy. In 1971 it was the turn of Oceania.
News
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1ShiseidoCorrector and anti-dark spot treatmentPrice:€19.50You Save:€6.50 (25%)
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2ShiseidoMoisturizing night mask that gives brightness to the skin while you sleepPrice:€30.00You Save:€10.00 (25%)
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3NewShiseidoIntensive moisturizing face cream for balanced and healthy-looking skinPrice:€22.20You Save:€14.80 (40%)
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4ShiseidoMineral clay mask that purifies the pores in depthPrice:€30.00You Save:€10.00 (25%)
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5ShiseidoAn oil free tinted moisturizer that matches your natural complexion SPF 30Price:€27.75You Save:€9.25 (25%)
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6ShiseidoSoothing treatment. SOS ImperfectionsPrice:€19.50You Save:€6.50 (25%)
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7NewShiseidoEnergizing hand creamPrice:€22.50You Save:€7.50 (25%)
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8NewShiseidoMoisturizing Anti-Aging FluidPrice:€69.00You Save:€23.00 (25%)
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9NewShiseidoAnti-aging eye contour creamPrice:€49.00You Save:€16.00 (25%)
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10ShiseidoDeep Hydration CreamPrice:from €33.00You Save:€6.00 (15%)
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11ShiseidoDeep Moisturizing Day Cream SPF 20Price:€48.75You Save:€16.25 (25%)
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12NewShiseidoSerums in 2 phases day and night, complete with dispensersPrice:€185.50You Save:€64.50 (26%)
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13NewShiseidoSerums in 2 phases day and night, refills for completePrice:€168.00You Save:€42.00 (20%)
Best Seller
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1ShiseidoAnti-aging Face Cream with Moisturizing Action 24 hoursPrice:from €31.50You Save:€10.50 (25%)
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2ShiseidoSiero sublimatore rigenerante, Viso radioso, compatto e vitalePrice:€91.00You Save:€39.00 (30%)
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3NewShiseidoSerums in 2 phases day and night, complete with dispensersPrice:€185.50You Save:€64.50 (26%)
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4NewShiseidoSerums in 2 phases day and night, refills for completePrice:€168.00You Save:€42.00 (20%)
Special Editions
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1ShiseidoIntensive anti-aging treatmentPrice:€190.00You Save:€133.00 (41%)
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2ShiseidoAnti-aging Face Cream with Moisturizing Action 24 hoursPrice:from €31.50You Save:€10.50 (25%)
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3ShiseidoLiftDynamic Cream 50ml + Cleasing Foam 30ml + Ultimune Serum 5ml + LiftDynamic Serum 7ml + LiftDynamic Eye 3mlPrice:€102.75You Save:€34.25 (25%)
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5NewShiseidoFirming Cream Lifting Effect 50ml + Foaming Cleanser 15ml + Rebalancing Lotion 30ml + Ultimune Serum + Ginza ParfumPrice:€94.50You Save:€31.50 (25%)
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6NewShiseidoBenefiance Cream 50ml + Foaming Cleanser 15ml + Rebalancing Tonic 30ml + Ultimune Serum 10ml + Ginza Parfum 0,8mlPrice:€75.75You Save:€25.25 (25%)
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1ShiseidoRossetto Matte a lunga tenutaPrice:€23.63You Save:€7.87 (25%)
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2ShiseidoGloss Ultra-BrillantePrice:€20.25You Save:€6.75 (25%)
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3ShiseidoUltra-light long-lasting blushPrice:€31.50You Save:€10.50 (25%)
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4ShiseidoIlluminating for face, eyes and lipsPrice:€24.38You Save:€8.12 (25%)
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5ShiseidoUltra-light long-lasting lipstickPrice:€23.63You Save:€7.87 (25%)
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6ShiseidoBlush in illuminating powderPrice:€31.50You Save:€10.50 (25%)
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7ShiseidoUltra-Light Gloss, intense color with Shine effectPrice:€23.63You Save:€7.87 (25%)
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8ShiseidoRadiance anti-aging foundationPrice:€78.75You Save:€26.25 (25%)
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9ShiseidoBalsamo IdratantePrice:€23.25You Save:€7.75 (25%)
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10ShiseidoGloss Ultra bright, light and nourishingPrice:€20.25You Save:€6.75 (25%)
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11NewShiseidoUn prodotto due in uno che prepara e definisce le labbra per una tenuta prolungata di 8 orePrice:€19.50You Save:€6.50 (25%)
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12ShiseidoColored Lip ProtectionPrice:€19.90You Save:€6.60 (25%)
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13ShiseidoEau de Parfum Natural SprayPrice:from €36.00You Save:€12.00 (25%)
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14ShiseidoEau de Toilette Natural SprayPrice:from €41.25You Save:€13.75 (25%)
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15ShiseidoEau de Toilette Natural SprayPrice:€41.25You Save:€13.75 (25%)
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16ShiseidoAnti-aging Face Cream with Moisturizing Action 24 hoursPrice:from €31.50You Save:€10.50 (25%)
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17ShiseidoEau de Toilette Natural SprayPrice:€46.50You Save:€15.50 (25%)
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18ShiseidoEau de Parfum Absolue Natural SprayPrice:€58.50You Save:€19.50 (25%)
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19ShiseidoEau de Parfum Natural SprayPrice:from €45.00You Save:€15.00 (25%)
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20ShiseidoCrema Viso da giorno Anti-Rughe SPF 25Price:€75.75You Save:€25.25 (25%)
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21ShiseidoCrema Viso per tutti i tipi di pelle, 24H Anti-RughePrice:from €44.00You Save:€15.00 (25%)
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22ShiseidoCrema Viso da normale a secca, 24H Anti-RughePrice:from €75.75You Save:€25.25 (25%)
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23ShiseidoTransparent solar stickPrice:€23.25You Save:€7.75 (25%)
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24ShiseidoGel Crema Effetto LuminositàPrice:€68.25You Save:€22.75 (25%)
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25ShiseidoCrema & Maschera Notte effetto luminositàPrice:€78.75You Save:€26.25 (25%)
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26ShiseidoAnti-wrinkle eye contour, anti bags and moisturizing dark circlesPrice:€52.50You Save:€17.50 (25%)
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27ShiseidoEau de Parfum Natural SprayPrice:€148.50You Save:€49.50 (25%)
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28ShiseidoGlobal anti-aging night cream for a firmer and more lifted appearancePrice:€102.00You Save:€34.00 (25%)
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29NewShiseidoGlobal anti-aging cream for a more toned and compact appearancePrice:from €94.50You Save:€31.50 (25%)
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30ShiseidoGlobal anti-aging cream for a firmed and lifted appearancePrice:from €94.50You Save:€31.50 (25%)
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31ShiseidoAn anti-aging day emulsion that offers a firmer and more lifted appearancePrice:€94.50You Save:€31.50 (25%)
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32ShiseidoAnti-aging day cream that offers a firmer and more lifted appearancePrice:€94.50You Save:€31.50 (25%)
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33ShiseidoAnti-Spot Illuminating SerumPrice:from €87.00You Save:€29.00 (25%)
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34ShiseidoMoisturizing Face Emulsion SPF 20Price:€46.20You Save:€30.80 (40%)
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35NewShiseidoFirming lifting eye creamPrice:€64.50You Save:€21.50 (25%)
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36NewShiseidoExpress firming lifting eye maskPrice:€61.50You Save:€20.50 (25%)