Lancome Men invents the first Genific HD Youth Activator specific for men. Fundamental scientific discovery on male skin: the youthfulness of the skin is characterized by the presence, on its surface, of specific proteins. A visibly younger skin that finds a higher quality: the features of the face are relaxed, the grain of the skin is refined and the surface is elastic to the touch. After only 8 weeks the skin regains a more youthful appearance.
 
Application:
Apply morning and evening on a clean face. It can also be used as an aftershave.