Pontevecchio, is the most important bridge in Florence with its historic goldsmiths. A symbol of Italian culture and the largest, "magnificent" heritage of the De Medici family. It was thanks to Caterina De Medici that the art of perfumery approached the French court thanks to her art of perfuming that she had learned in the Florence where she had grown up. The Florentine Iris is the main protagonist of the fragrance and evokes the spirit of a man like that of the Nobile family: who faces life with courage, a man with a history made of passion and in the constant search for beauty. The fragrance was created in 2005 but in 2013 it became a Supreme Fragrance with an increase in concentration which softened the woods and incense and gave more prominence to the geranium and the more dusty notes of the iris.

Directions for use: Spray the perfume by placing the bottle at least 12-18 cm away from the chest or body. Point the nozzle at the point where you will vaporize it. If your skin gets wet when you spray the perfume, the bottle is; too close. For a more decisive fragrance, apply the perfume on the pulse points: neck, nape, wrist, forearm and behind the ears. Vaporizes in the void and crosses the perfume cloud for a more delicate result.